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The Blog

We strive to share and create information about our industry to help keep our clients and prospective clients up to date with us, our industry, and the work that we do. You’ll find us periodically sharing information here for your consumption.

Mobile Apps

What The Change In TV Vs. Phone Usage Means For Your Business

In 2014, although TV outranked phone usage by a healthy margin still, there were theories going around that this would change. That proved true in 2018 when the shift to increased phone usage became apparent. Advertisers noted this change and altered their marketing approaches to compensate. An important question to ask is: What does this

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Marketing

The Merits of Social Media Advertising

In recent years, the use of social media has been on the rise. That’s not even counting the extenuating circumstances that have been the entirety of the year 2020. Some people theorize that the events of this year will completely change how individuals interact with one another, and with businesses as a whole. Even if

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Marketing

Digital Marketing During COVID-19 (and beyond)

The absence of doing business in person has left many people adrift. Those in-person interactions were how we all moved projects forward, sold our trade to others, and now that’s all changed. It’s becoming apparent as states and other countries reopen and have seen large second waves of infections that this crisis isn’t going to

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Restaurant Needs During Covid-19
Marketing

What Restaurants Need In Order To Function Well During COVID-19

COVID-19 has put so many restaurants and other small businesses in perilous situations. Although they are essential businesses, currently the ban on in-house dining limits the revenue earned. As we wait for this to pass, restaurants have to change their game plan in order to survive. The closures of these establishments also affects a whole

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