The Johnsons logo is symbolic of delivery & location. The badge graphic, provides a unique look and tells a visual story. The typeface is a rounded sans serif which creates a contemporary & modern feel while the logo itself is inspired by old school pin striping.
Branding - 2020
Modern Badge Logo
The Johnsons logo is considered a “badge logo.” The logo can also be used in black or white. Additionally, the location icon can be used as a supporting graphic element.